In this 3-minute video, Heather says many marketers are promoting their products all wrong. She explains why they need to share their message in a format that consumers will actually listen to and trust.
Heather Champine
Read Heather's articles below.
The danger of not listening to your customers
Social listening gives you unparalleled market insight into your customers’ thoughts, feeling and actions. It tells you which messages are being shared and which are being ignored.
Four reasons to include video in your next marketing campaign
Your digital marketing strategy needs to include video. It’s more than just a trend. It’s just may be the future of marketing. If you’re not already using video on your website and social media channels, it’s time to get started. Here’s why:
If you want on-trend content, you need to listen to big data
If your head is buried in a pile of paperwork or you’re running from meeting to meeting, you may...