When you know what your web visitors are seeking, you can tailor your site to their needs. Google Analytics gives you insights about your web visitors, how they found your website, and what they do there. At...
Web designers are like architects: They never start to build without a precise plan of action. A professional web designer will listen to your vision for your website, and make it into something greater than you ever...
Using a proper social media strategy and content schedule can help increase the success of your business. There are three easy steps in creating an integrated marketing program through social media. Step 1: Create...
Social media marketing evolves so quickly that you need to constantly educate yourself about emerging trends. MarketSmart Academy offers free classes to help you use the latest social media tools to reach your target...
This month, I’m conducting one of our most popular marketing workshops for the Lonsdale Chamber of Commerce. If you’re local to the Twin Cities area, I hope you will join us. The workshop, Crafting a Standout Social...
Social media can be like a megaphone; it carries your business’ message to a remarkably large audience. You want to use it strategically. During his recent MarketSmart Academy class, Checkerboard President Jason Kocina...